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Our Nest

The Woods & Co is a recognized leader in beauty, health, fitness and fashion. We have a proven track record for strategic and cost effective marketing platforms that are geared towards increasing brand awareness and distribution opportunities, thus driving sales. Our media outreach is both national and regional in scope and positions your products and the people behind them to the broadest spectrum of media categories.  We are known for our innovation, imagination and relationships.

Meet Susan Woods
Susan Woods

Meet Susan Woods

Principal of The Woods & Co, Woods has over 18 years of experience in marketing of consumer lifestyle, health, fitness and beauty products, and the people behind them. Prior to launching The Woods & Co, she co-founded Crier Communications, bicoastal public relations firm with an expertise in food and health. Under her initiative and guidance, Crier branched out into fitness and beauty and opened a New York City office.

Before Crier, Woods received her degree in Art History and Journalism at New York University and was awarded a membership in Kappa Tau Alpha, a national journalism honor society. After graduation, she worked in marketing for New York’s Whitney Museum and Museum of Modern Art.

Case Studies

INSTAGRAM

  • Happy Monday, babes. ☕🌺
  • 🌈 [📷@greyhorsebk] #loveislove
  • Though we’re normally in black, today we celebrate something a little brighter. Happy National Pink Day! #nationalpinkday [@butterlondon @camillebeckmanoffical @emerginC @farmaesthetics @thehoneypotco @lalicious_la @madhippieskinproducts @manicpanicnyc @gomyskin @arrojonyc]
  • Ready for summer days and beach braids with client @kerabotanica. ☀🙋 [📷: @shopwithkendallyn] #thewoodsandco #beautypr #kerabotanica
  • Happy first day of summer! We’re ready for a season of hot days and even hotter nights here in NYC. #summersolstice #NYC #ilovenewyork
  • Those lazy, hazy, crazy days of summer are upon us - @wsjoffduty says don’t make more work for yourself when it comes to your nails. Try our client, @butterlondon’s, Patent Shine 10X Nail Lacquer to “overachieve when it comes to underachievement.” #butterlondon #wsj #wsjoffduty #thewoodsandco #od50

GET IN TOUCH

(212) 838 1878

NEW YORK

59 East 54th Street, Suite 22
New York, NY 10022

LOS ANGELES

9507 Santa Monica Blvd
Beverly Hills, CA 90210